ProdZen For product managers, product marketers, and sales teams, relying on stale competitor analysis is like navigating with an outdated map. Rapid shifts in market dynamics, evolving customer preferences, and technological leaps can render old insights obsolete. So, how do you know when it’s time to refresh your competitor analysis? Let’s dive into why up-to-date monitoring of your competition is
ProdZen Can a company succeed and grow without happy customers? Companies today must prioritize customer success and leverage competitive intelligence to retain customers and achieve business growth. Here’s how you can master competitive intelligence to boost customer retention and foster loyalty. Why Customer Success is Your Secret Weapon Customer success management is more than just a buzzword—it’s the backbone
Have you read this recent article? “TCS says its platforms and products business is worth about $3 billion.” Being a services company, it seems a bit out of its core area but TCS is generating a considerable amount of revenue from intellectual capital. Did you know TCS is among the largest IT services providers globally with a market share of
If you ask a parent with more than one child, which child do you love the most? They will have a tough time answering. I was the father of only one child then but I found myself in a similar situation when I went from being a product manager to leading a team of product managers. Being a PM is
In Part 1 of our exploration, we looked at the features and functionalities of no-code and low-code platforms and also how we can use them to create applications in a shorter time. These platforms have definitely revolutionized how we approach software development. For creating any fully-featured and polished product, there is a lot of work involved in the process such
The path to creating great products isn’t solely dependent on innovation, experience, value, or celebrity entrepreneurs; it heavily relies upon people and processes. This holds particularly true for businesses aiming to scale up their operations, whether they are startups or new projects within a larger corporation. The kind of team and process required at this stage vastly differs from the
Unless you’ve been living under a rock or in a cave chances are you’ve been inundated with posts, memes, and all sorts of information about AI over the last year. Whether it’s changing hiring practices or replacing jobs, everybody seems to have an opinion on the technology and its global impact. There are a significant number of doomsday activists but,
In India, only 1 in 3 seed funded startups make it to round A. And this is just looking at VC funded data. If we consider all the bootstrapped and angel funded startups, those that don’t make it operational scale or venture scale, things will look much worse… This is only part of the story. The real story behind this
Scaling a startup is a challenging endeavour that requires careful planning, strategic decision-making, and effective execution. While many startups dream of reaching the dizzy heights of success, the reality is that a significant number of them fail to successfully scale. Here we explore the top six reasons why startups struggle to scale and provide expert advice and strategies to overcome
I have often found myself saying, “Being a product leader is hard, building a startup is harder; but consulting product leaders on how to build and grow their startup is still the hardest”. Failory reports that 90% of the startups end up failing with 70% doing so in the first two to five years. Even those that manage to sustain
Change is hard. Changing your mindset is harder. This is likely one of the hardest things to do for startup founders. However, the eventual scale and success of the business may depend on this. When you are a startup you’ll do whatever it takes to get the product built. You might end up coding, building the website or doing all
“What got you here, won’t get you there” I was fortunate enough to experience this in a good way, twice First when I went from engineer to engineering manager Second when I went from #productmanager to PM leader If the first one was hard, second one was one of the toughest Off course, getting promoted in #productmanagement has its perks
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