Author: Sukanya Bharati

5 common traps to avoid for IT services companies building products

Few years ago services to product became cool when the IT majors launched their efforts. Now it’s seen as an imperative by many including Government of India and NASSCOM. The advantages that product companies enjoy such as higher valuations, stickiness with customers, attracting better talent are the #envy of many services companies. Several small and mid sized IT services companies …

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How much of the story is the grind?

Storytelling is a wonderful thing. But sometimes it can be a bad thing. Stories of product success. Stories of startup success. These come with an extra dose of “special effects”. Unfortunately, such stories can be misleading. And sometimes, misdirect those who are building. Usually what’s missing from these stories is the grind. Just like Bollywood or Hollywood movies. All the …

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A Fresh(works) shot in the arm

It was a delight to read about the Freshworks IPO and listing on Nasdaq. For many SaaS founders and startups this will be a shot in the arm. Same for the India product ecosystem. Someone has actually been there and done that now. Incredible feat indeed by Girish Mathrubootham and team. It is also one of the less common examples …

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Welcome to Firestarter for Intrapreneurs

What’s cooler? Being an entrepreneur or an intrapreneur? Both require ideas and execution. Both require initiative and creativity. Founders may have to do more with less. Intrapreneurs may have more. But they also need to manage a lot more. And still find ways to do it all. We certainly had the opportunity to meet and work with some cool entrepreneurs …

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Just keep doing it

There is big difference between knowing and doing. For instance, everybody knows this. If you want stay healthy: Eat right Sleep enough Exercise regularly Simple, right? But how many do it? Everyone wants to, but most struggle. Billions are spent on solutions for each of those steps. We see the same thing. When it comes to product creation. And building …

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What does a product roadmap have in common with an elephant?

No, this is not the beginning of a PJ. It is something you can actually put to use. An elephant has two types of teeth: the external facing tusks and the internal ones. The tusks are often big and add a certain pizazz. The internal ones are functional and do the grind. Literally. 🙂 Startups and product managers can use …

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