Marketing & GTM Strategy

Our Experts

Empower Your Business with Our Coveted Team to Dominate the Market

Kaustubh Patekar

Product Management

Kaustubh founded ProdZen in 2016 and has helped over 50 clients - startups, product and IT services companies - scale their business. He has built and scaled products and businesses as a startup founder, PM, and VP - Products across companies in US and India. He is a core team member of Nasscom DeepTech Club and mentors startups and helps grow the deep tech ecosystem in India.

Bhavish Sood

Design thinking for product building

Bhavish is the General Partner at Modulor Capital, a cross border fund that invests in HealthTech, and Enterprise Software sectors with a focus on IoT, Digital and AI/ML. He is a former Gartner analyst and has operational expertise in GTM, Product marketing and positioning. He is actively involved in TiE Chandigarh, Angel networks and guides startups in his portfolio and outside.

Diptarup Chakraborti

SaaS Marketing

Diptarup is a SaaS marketing leader with 20+ years of experience heading global marketing functions for large IT and SaaS companies, leading global teams and managing multimillion dollar budgets. He has worked in several successful SaaS companies like Zycus, mentors and invests in multiple startups and currently heads marketing for an AI product in the US. He is a former Gartner Analyst.

Amit Kaul

Product Sales

Amit has extensive sales and revenue growth experience across industries and sectors, including e-commerce, electronics and manufacturing, and has grown and driven multiple businesses and startups across India and Asia. He was previously VP of Growth at Masai and led alliances at Milkbasket. He advises multiple deep tech startups and runs a growth consulting agency.

Success Stories

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Reviews
"Our experience has been refreshingly great. As a service company entering into the B2B SaaS product market, we had more than our fair share of challenges to overcome. We tried multiple external freelancers and agencies before coming across Kaustubh and Prodzen. Things that worked great for us - realistic expectations set from day one, crucial expertise provided in "gap" areas like product management, pricing fundamentals, and a holistic consulting approach with real-life examples called upon to make sense.”

Build products that succeed and are loved by customers.

Some of our services

Product Marketing

Messaging

Pitch Deck & Collateral

Identifying and targeting the right segment

Pricing and Positioning

Mapping buyer personas

Role based messaging

Increasing velocity of sales

Competitive positioning

Analyst relations and partnerships

Positioning for geographic expansion

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